About No Lip Service

No Lip Service provides
communication + storytelling services to organizations + leaders creating change.

No Lip Service launched in 2010 to provide PR and communications services to change organizations in the tech and nonprofit sectors. No Lip Service brought a unique style to public relations during the innovation explosion of the 2010s, avoiding hype and hyperbole for communication that built a shared understanding of a co-created future — without the “lip service”.

In 2025, No Lip Service launched Story-Modeling™, a proprietary approach to storytelling that incorporates the latest developments in narratology and principles of scientific modeling with communications practice.

No Lip Service recognizes that communications practice has been in a state of disruption since digital media rapidly collapsed the divisions between communication and narrative, statement and story, person and public figure, narrating and living. As new norms expect leaders to serve as narrator and protagonist of a story they are simultaneously imagining, living and telling, No Lip Service seeks to bridge communications practice with the wealth of knowledge being generated within narrative scholarship. No Lip Service runs two projects at the intersection of communications practice and narrative study:

The Narrative Home: a home for the narrative ecosystem.

The rise of organizational storytelling has seen two growing communities emerge: communications professionals seeking to develop the practice of storytelling and narrative scholars studying narrative texts produced by organizations. The Narrative Home is an effort towards these two communities meeting, at first by creating a central home where resources, organizations and people from both communities are discoverable in one place.

Tell Ethical Stories: towards best practices for ethical storytelling in organizational communications.

The demand for organizational storytelling emerged faster than ethical practices were established, and the field of communications still has no consensus on industry standards. Tell Ethical Stories is an effort to advocate for best practices, at first by bringing together the voices and initiatives by various stakeholders across both communications practice and narrative study.

Read No Lip Service’s mission statement.

Fiona J. Ramsey
Media Relations, Communications + PR Consulting

Owner, No Lip Service LLC
Founder, Story-Modeling™
Tell Ethical Stories
Tell Useful Stories
The Narrative Home

Fiona has worked in communications, storytelling and narrative change for 20 years, with startups and nonprofits at the intersection of tech and the way we live, including crowdfunding, microfinance, the sharing economy, the future of work, the future of care, and the future of organizing.

Fiona’s career in communications began as founding team member and Dir. of Public Relations at Kiva, seeing the organization to $100 million loaned in 4 years with zero marketing budget. She was one of the first communications practitioners working with personal storytelling in the digital story economy. Fiona has coached more than 100 founders, CEOs, staff spokespeople and organization members in storytelling, press interviews and public speaking, including group trainings. She has placed stories in top-tier outlets including NYT, WSJ, Glamour, The Oprah Winfrey Show, The Today Show, San Francisco Chronicle, WIRED, FRONTLINE/World and has been published in top-tier publications as a ghostwriter. She provides PR crisis support selectively.

When digital media turned organizational communications toward storytelling — specifically instrumentalized personal storytelling — Fiona developed the theory and method of Story-Modeling™ to address practical and ethical issues of personal storytelling in the digital story economy. In 2025 Fiona launched The Narrative Home — a place to find events, organizations and research at the intersection of narrative and communications — and Tell Ethical Stories, advocating for industry standards and best practices for organizational storytelling in communications.

Fiona has a B.A. (Literature, History) from the University of Melbourne, Australia, completed the Ohio State University Project Narrative Summer Institute of 2022, is a certified Narrative 4 Story Exchange facilitator, a member of the International Society for the Study of Narrative and has attended Narrative Matters since 2023. She will be presenting “... And that’s why I decided to…”: Personal Stories as Scientific Models and Why It Matters at the Narrative Conference of the International Society for the Study of Narrative in 2026.

Fiona is from Melbourne, Australia and lives in Colorado, USA.

Working Papers